Opinion
What's wrong with GSA NS2020?
GSA's NS2020 should improve the way the government acquires communications and IT infrastructure services, but early reviews are mixed about the program. RASA Consulting president and CEO Rick Slifer explains what the problem is, and what the community needs to do to fix it.
Opinion
Contractors face greater risk as accountability measures grow
A push for more supply chain accountability and the new workforce executive order will shift more responsibility to contractors, and with responsibility comes greater risk, but PSC President Stan Soloway asks, Is this pendulum swinging too far?
Opinion
Women technologists: Don't ask for permission
Women leaders are still the minority in the world technology, but their success lies in embracing technical roles, ignoring stereotypes and promoting one another.
Opinion
Three marketing requirements for 2015
Maintaining or increasing market share in today's market requires developing ways to stay top-of-mind with your customer base, writes marketing guru Mark Amtower.
Opinion
Why hosted collaboration is a smart cloud solution
As cloud adoption grows the choices agencies face also grows, begging the question how do you know what's the right solution? Collab9 exec Joe Barnas makes the argument for hosted collaboration.
Opinion
BD success rests on culture, strategy, leadership
Culture, strategy and leadership are interlinked in every successful BD organization and business development expert Lee Cooper explains to make those three elements work together to drive your company's success.
Opinion
Do you know how to leverage your star power?
How becoming a highly skilled -- and visible -- expert can drive growth for your company and your career.
Opinion
The original value proposition
The term 'value proposition' gets used a lot these days, but marketing and business development expert Bob Davis takes us through the term's origins and explains the power behind the original value proposition.
Opinion
7 keys to DOD's huge health opportunity
The Defense Department's health IT opportunity is set for rapid growth. Here are seven keys to finding the right opportunity for your company.
Opinion
Progressing through the four stages of BD
Some business development professional are unconsciously good at what they do, but how do they get to the next level of competence.
Opinion
It's called human capital for a reason
PSC President Stan Soloway outlines how the government has lost sight of the value of human capital and instead sees people as a commodity.
Opinion
How many social media networks does a small business need?
Large and medium-sized businesses use a plethora of social media platforms to reach customers, partners and potential employees, but for small business and their limited resources, LinkedIn might be their best single choice, according to marketing guru Mark Amtower.
Opinion
Will contractors get a slice of Obama's $5B ISIS fund?
With the United States beginning its operations to "degrade and destroy" ISIS in the Middle East, President Obama has requested $5 billion for a counterterrorism fund, some of which will flow to contractors, but the questions are how much and for what?
Opinion
WT DEBATE: Stronger culture? Company A or B?
Columnist and government marketing expert Bob Davis describes two companies with distinctly different but common cultures. The question is, which is better?
Opinion
Let's stop bashing LPTA and find an alternative
The time has come to stop bashing LPTA and offer the government some creative alternatives to lower procurement costs and encourage profits.
Opinion
Six ways to do more with less when marketing to government
These days, more than ever, marketing to your government customers is crucial. Focused Image CEO Toby Eckhardt gives you six ways to market the right way.
Opinion
How to better build T&E into the acquisition process
Agencies are putting the pressure on contractors to conduct better testing and evaluation during the acquisition process. Micro Focus federal director Michael Wright talks about what you can do in order to meet these demands.
Opinion
How to stay afloat during cloud cutbacks
If OMB's predictions on cloud spending are right, you might have to change the way you approach cloud sales. immixGroup senior analyst Chris Wiedemann talks about what you should do to prepare.
Opinion
How will you navigate the LPTA environment?
It's clear: nobody likes LPTA procurement. But at Washington Technology's LPTA: A Hate-Hate Relationship breakfast, industry execs met to discuss how the community can navigate the LPTA environment.
Opinion