Opinion
7 keys to DOD's huge health opportunity
The Defense Department's health IT opportunity is set for rapid growth. Here are seven keys to finding the right opportunity for your company.
Opinion
Progressing through the four stages of BD
Some business development professional are unconsciously good at what they do, but how do they get to the next level of competence.
Opinion
It's called human capital for a reason
PSC President Stan Soloway outlines how the government has lost sight of the value of human capital and instead sees people as a commodity.
Opinion
How many social media networks does a small business need?
Large and medium-sized businesses use a plethora of social media platforms to reach customers, partners and potential employees, but for small business and their limited resources, LinkedIn might be their best single choice, according to marketing guru Mark Amtower.
Opinion
Will contractors get a slice of Obama's $5B ISIS fund?
With the United States beginning its operations to "degrade and destroy" ISIS in the Middle East, President Obama has requested $5 billion for a counterterrorism fund, some of which will flow to contractors, but the questions are how much and for what?
Opinion
WT DEBATE: Stronger culture? Company A or B?
Columnist and government marketing expert Bob Davis describes two companies with distinctly different but common cultures. The question is, which is better?
Opinion
Let's stop bashing LPTA and find an alternative
The time has come to stop bashing LPTA and offer the government some creative alternatives to lower procurement costs and encourage profits.
Opinion
Six ways to do more with less when marketing to government
These days, more than ever, marketing to your government customers is crucial. Focused Image CEO Toby Eckhardt gives you six ways to market the right way.
Opinion
How to better build T&E into the acquisition process
Agencies are putting the pressure on contractors to conduct better testing and evaluation during the acquisition process. Micro Focus federal director Michael Wright talks about what you can do in order to meet these demands.
Opinion
How to stay afloat during cloud cutbacks
If OMB's predictions on cloud spending are right, you might have to change the way you approach cloud sales. immixGroup senior analyst Chris Wiedemann talks about what you should do to prepare.
Opinion
How will you navigate the LPTA environment?
It's clear: nobody likes LPTA procurement. But at Washington Technology's LPTA: A Hate-Hate Relationship breakfast, industry execs met to discuss how the community can navigate the LPTA environment.
Opinion
6 innovative marketing strategies for government contractors
The marketing and public relations challenges faced by government contractors and IT providers continue to grow in complexity. Here are six strategies to make the most of your resources and win more business.
Opinion
Insights on the critical role of today's boards
With increasing scrutiny on your business, you need to have a board of directors or advisors that are engaged and familiar with your business. Business development expert Bob Davis explains.
Opinion
Take your proposal from good to great in 30 minutes
Proposal expert Robert Lohfeld walks you through the process for lifting a good proposal to greatness. And it only takes 30 minutes.
Opinion
Government sends mixed signals with LPTA, small biz initiatives
The government is sending plenty of mixed signals thanks to LPTA requirements in the new Defense Logistics Agency's STORES contract and small business talk coming out of GSA, writes PCS President Stan Soloway.
Opinion
How to spot opportunities in VA's health record quest
The market is heating up for electronic health records as VA and DOD move forward. ImmixGroup expert Rick Antonucci explains how to make the most of this lucrative opportunity.
Opinion
How client engagement is the new model for revenue growth
Business development expert Bill Scheessele explains how important an efficient client engagement process to driving new revenue opportunities. Flying by the seat of your pants is not tip number 1.
Opinion
The untapped power of relevant content
Marketing expert Mark Amtower explains the how and why behind small businesses developing their own content and the power of finding their voice with customers.
Opinion
Four cloud hurdles and how to clear them
The cloud is still about potential in the government market, but DLT Solutions exec David Blankenhorn explains how to clear four major hurdles to wider adoption on the cloud, including the need to reduce so much industry noise.
Opinion