Opinion
The Winning Pitch: How to sell your marketing plan
As you move deeper into the annual planning cycle, it is important to consider the internal sales job that is in front of you.
Opinion
5 things defense contractors need to know about CMMC
Compliance with the Cybersecurity Maturity Model Certification is coming in 2020. Here is what you need to know to get ready.
Opinion
5 considerations as you start 2020
Intelligence is the critical information that you need to survive and thrive in the government market. Here are five methods and sources to get the information you need.
Opinion
7 simple steps to a healthy relationship with your subcontractors
Every successful relationship requires honesty, trust, respect and cooperation. Here's how to apply those principles to your subcontractor relationship.
Opinion
What you need to know about supply chain risks and your business
To be a trusted supplier, vendors must understand supply chain risk management trends.
Opinion
DHS CISO puts focus on network optimization, monetization
DHS has several network optimization and monetization efforts underway that will create opportunities for integrators as the department leverages savings into new initiatives.
Opinion
How Platform as a Service is disrupting SI business models
For SIs the focus on cloud adoption is both an opportunity and a threat because it brings new revenue streams but it also is a fundamental change in how systems integrators do business.
Opinion
Why some small businesses don't win more business
Many small businesses still don't grasp the expertise to win in the federal market. and too often overlook the critical skills needed for basic business functions.
Opinion
3 secrets to marketing tech to the government
As IT modernization continues to be a priority, companies need to focus on outcomes and people and don't be shy about policy.
Opinion
5 steps to building a more effective referral engine
Marketing expert Lisa Harr explains how the power of social media can fire the volume and quality of your company's referrals.
Opinion
What to do when cyber hygiene isn't enough
Here are five things to consider to mitigate threats when good cyber hygiene just isn't enough.
Opinion
5 ways to inject startup culture in your firm
You don't have to be a startup to reap the benefits of a startup. Here's how you can fire the creativity engine at your company.
Opinion
Black Hats and Good Guys: How the deal is won
Whether you are defending an incumbent contract or trying to wrest away a deal from someone else, you need to know who the bad guys are.
Opinion
Why subscription-based models are the future of federal IT investments
As agencies move to meet the growing list of IT modernization initiatives, they'll have little other choice but to turn to subscription-based solutions.
Opinion
JEDI: Patience you must have
As the Defense Department works in fits and starts toward a JEDI award, it's important for vendors to stay close to their customers because the road ahead is anything but straight and clear.
Opinion
Don't ignore LinkedIn's power as the fiscal year ends
As procurement activity picks up with the end of the fiscal year, how you use LinkedIn can help you stand out from competitors.
Opinion
Top 100 disruptions just beginning
The traditional federal contracting industry is entering an unprecedented period of disruption driven by commercial technologies and new business models.
Opinion
How referrals work, and how to get more
Referrals are the centerpiece of most professional services firms’ marketing agendas. Everyone wants more of them. But wanting more and getting more are not the same thing. How do you go about changing the odds in your favor?
Opinion
To win the cyber arms race, give hackers fewer incentives
Where the rubber meets the road in the battle with hackers is in raising the aggravation levels for the enemy while also lowering incentives.
Opinion